Personal profile
Expertise related to UN Sustainable Development Goals
In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):
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SDG 3 Good Health and Well-being -
SDG 12 Responsible Consumption and Production
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Dive into the research topics where Arvind Rangaswamy is active. These topic labels come from the works of this person. Together they form a unique fingerprint.
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Collaborations and top research areas from the last five years
Recent external collaboration on country/territory level. Dive into details by clicking on the dots or
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An emerging future for digital marketing: From products and services to sequenced solutions
Gensler, S. & Rangaswamy, A., Mar 2025, In: Journal of Business Research. 190, 115230.Research output: Contribution to journal › Article › peer-review
Open Access14 Link opens in a new tab Scopus citations -
Editors’ Parting Thoughts: Retrospective and Prospective
Rangaswamy, A. & Gensler, S., Aug 2024, In: Journal of Interactive Marketing. 59, 3, p. 221-230 10 p.Research output: Contribution to journal › Editorial › peer-review
Open Access3 Link opens in a new tab Scopus citations -
Corrigendum to ‘The Role of Marketing in Digital Business Platforms’ [Journal of Interactive Marketing 51 (2020) p. 72–90] (Journal of Interactive Marketing (2020) 51 (72–90), (S1094996820300876), (10.1016/j.intmar.2020.04.006))
Rangaswamy, A., Moch, N., Felten, C., van Bruggen, G., Wieringa, J. E. & Wirtz, J., Feb 2021, In: Journal of Interactive Marketing. 53, p. 129 1 p.Research output: Contribution to journal › Comment/debate › peer-review
Open Access1 Link opens in a new tab Scopus citations -
The Role of Marketing in Digital Business Platforms
Rangaswamy, A., Moch, N., Felten, C., van Bruggen, G., Wieringa, J. E. & Wirtz, J., Aug 2020, In: Journal of Interactive Marketing. 51, p. 72-90 19 p.Research output: Contribution to journal › Article › peer-review
Open Access219 Link opens in a new tab Scopus citations -
Sampling designs for recovering local and global characteristics of social networks
Ebbes, P., Huang, Z. & Rangaswamy, A., Sep 1 2016, In: International Journal of Research in Marketing. 33, 3, p. 578-599 22 p.Research output: Contribution to journal › Article › peer-review
17 Link opens in a new tab Scopus citations