Research output per year
Research output per year
Search results
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2020
What Roles do Perceived Values and Motivations Play in M-Commerce Usage across National Contexts: An Abstract
Ashraf, A. R., Thongpapanl, N., Lapa, L. & Anwar, A., 2020, Developments in Marketing Science: Proceedings of the Academy of Marketing Science. Springer Nature, p. 597-598 2 p. (Developments in Marketing Science: Proceedings of the Academy of Marketing Science).Research output: Chapter in Book/Report/Conference proceeding › Chapter
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2018
The Potential Benefits of Offering Suitable Mobile Commerce Experience to Your Customers: An Abstract
Thongpapanl, N., Ashraf, A. R. & Lapa, L., 2018, Developments in Marketing Science: Proceedings of the Academy of Marketing Science. Springer Nature, p. 719 1 p. (Developments in Marketing Science: Proceedings of the Academy of Marketing Science).Research output: Chapter in Book/Report/Conference proceeding › Chapter
Open Access3 Scopus citations