@inbook{5436cc83246b4c66beedc78a0e90ba77,
title = "A Cross Regional Study of Export Performance: Atlantic Provinces and Prairie Region Manufacturers Contrasted",
abstract = "This research study compares the export behavior of Prairie and Atlantic Canadian exporters in a comparative manner. The results indicate that both regions{\textquoteright} exporters are involved in exporting in a passive way. Very few of them have reached the stage of active involvement. Company international marketing operations, in most cases, are characterized as {"}rare{"} and {"}sporadic{"} involvement.",
author = "Erdener Kaynak",
note = "Funding Information: 1The author kindly acknowledges the financial assistance provided by the Department of Regional !Industrial Expansion (DRIE) of the Federal Government of Canada for the completion of this research study. Publisher Copyright: {\textcopyright} 2015, The Academy of Marketing Science.",
year = "2015",
doi = "10.1007/978-3-319-13254-9_31",
language = "English (US)",
series = "Developments in Marketing Science: Proceedings of the Academy of Marketing Science",
publisher = "Springer Nature",
pages = "161--165",
booktitle = "Developments in Marketing Science",
address = "United States",
}