Original language | English (US) |
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Pages (from-to) | 39-40 |
Number of pages | 2 |
Journal | Journal of Business-to-Business Marketing |
Volume | 5 |
Issue number | 1-2 |
DOIs | |
State | Published - Dec 16 1998 |
All Science Journal Classification (ASJC) codes
- Management Information Systems
- Marketing