An examination of consumers' use of heuristic cues in making satisfaction judgments

Keyphrases

• Mood State 100%
• Consumer Use 100%
• Satisfaction Judgment 100%
• Pre-purchase Examination 100%
• Heuristic Cues 100%
• Motivation 50%
• Consumer Behaviour 50%
• High Capacity 50%
• Process Evaluation 50%
• Repeat Purchase 50%
• Information Processing Speed 50%
• Marketing Implications 50%
• Line-based 50%
• Satisfaction Evaluation 50%
• Consumer Propensity 50%

Psychology

• Mood 100%
• Information Processing 33%
• Consumer Behavior 33%