An online learning tool for product platform planning

Anand Srinivasan, Janis P. Terpenny, Steven B. Shooter, Robert B. Stone, Timothy W. Simpson, Soundar R.T. Kumara

Research output: Contribution to journalConference articlepeer-review

2 Scopus citations


Product Platform Planning is an emerging philosophy that calls for the planned development and deployment of families of related products. It is markedly different from the traditional product development process, which focuses on optimized designs for individual products. This is a relatively new development in engineering design, which is not typically a part of an engineer's education. Furthermore, it is different from traditional engineering topics in that it requires an integration of principles from both management and engineering design. All this makes for a new and different topic for which educational material needs to be developed. This paper presents and describes an online learning tool that includes a tutorial, cases, and a glossary in a multimedia format hosted on the Internet. The tutorial presents the basic concepts as well as current research on planning and architecting families of products. The case study section has three cases based on a family of popular power tools. The cases, of increasing complexity, present information in the form of function diagrams, assembly diagrams, individual component pictures, usage information and market segmentation data. Links are provided to helpful sites, as well as to relevant sections in the tutorial. Learning and practice activities are also presented. This paper and associated web-based materials are intended for educators interested in incorporating Product Platform Planning in the design curriculum as well as practicing design engineers and product planners in industry interested in improving their knowledge and skills in this strategic approach to product development.

Original languageEnglish (US)
Pages (from-to)11013-11031
Number of pages19
JournalASEE Annual Conference and Exposition, Conference Proceedings
StatePublished - 2005
Event2005 ASEE Annual Conference and Exposition: The Changing Landscape of Engineering and Technology Education in a Global World - Portland, OR, United States
Duration: Jun 12 2005Jun 15 2005

All Science Journal Classification (ASJC) codes

  • General Engineering


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