TY - GEN
T1 - Autonomous teams and new product development
AU - Patanakul, Peerasit
AU - Chen, Jiyao
AU - Lynn, Gary S.
PY - 2008
Y1 - 2008
N2 - How should a company organize a project team to develop new products? This study examined the relative effectiveness of four types of team structures by comparing the performance of 559 development projects in terms of development cost, new product development speed, and product commercial success. The results indicate that in general, autonomous team structure is superior to other team structures, especially in dealing with high technology projects or developing radical innovation products.
AB - How should a company organize a project team to develop new products? This study examined the relative effectiveness of four types of team structures by comparing the performance of 559 development projects in terms of development cost, new product development speed, and product commercial success. The results indicate that in general, autonomous team structure is superior to other team structures, especially in dealing with high technology projects or developing radical innovation products.
UR - http://www.scopus.com/inward/record.url?scp=52449104667&partnerID=8YFLogxK
UR - http://www.scopus.com/inward/citedby.url?scp=52449104667&partnerID=8YFLogxK
U2 - 10.1109/PICMET.2008.4599731
DO - 10.1109/PICMET.2008.4599731
M3 - Conference contribution
AN - SCOPUS:52449104667
SN - 1890843172
SN - 9781890843175
T3 - PICMET: Portland International Center for Management of Engineering and Technology, Proceedings
SP - 1214
EP - 1223
BT - PICMET '08 - 2008 Portland International Center for Management of Engineering and Technology, Proceedings Technology Management for a Sustainable Economy
T2 - 2008 Portland International Center for Management of Engineering and Technology, Technology Management for a Sustainable Economy, PICMET '08
Y2 - 27 July 2008 through 31 July 2008
ER -