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Behaviour of a production system for varying marketing decisions
A. Gunasekaran
, A. Subash Babu
, N. Ramaswamy
School of Business Administration (Harrisburg)
Research output
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peer-review
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Keyphrases
Production System
100%
Marketing Decision
100%
Variable Costs
66%
Numerical Examples
33%
Mathematical Model
33%
Analytical Approach
33%
Inventory Cost
33%
Setup Cost
33%
Manufacturing Organizations
33%
Marketing Policy
33%
Batch Size
33%
Production-inventory System
33%
Marketing Tools
33%
Policy Parameters
33%
Finished Product
33%
In-process
33%
Marketing Environment
33%
Economic Production Quantity
33%
Product Inventory
33%
Marketing-finance Interface
33%
Cost Elements
33%
Economics, Econometrics and Finance
Marketing
100%
Manufacturing System
100%
Variable Cost
40%
Finance
20%
Production Theory
20%
Lot Size
20%