TY - GEN
T1 - Beyond pointing and clicking
T2 - How do newer interaction modalities affect user engagement?
AU - Shyam Sundar, S.
AU - Oh, Jeeyun
AU - Xu, Qian
AU - Jia, Haiyan
AU - Bellur, Saraswathi
PY - 2011
Y1 - 2011
N2 - Modern interfaces offer users a wider range of interaction modalities beyond pointing and clicking, such as dragging, sliding, zooming, and flipping through images. But, do they offer any distinct psychological advantages? We address this question with an experiment (N = 128) testing the relative contributions made by six interaction modalities (zoomin/out, drag, slide, mouse-over, cover-flow and click-to-download) to user engagement with identical content. Data suggest that slide is better at aiding memory than the other modalities, whereas cover-flow and mouseover generate more user actions. Mouse-over, click-to-download, and zoom-in/out tend to foster more favorable attitudes among power users, whereas cover-flow and slide generate more positive attitudes among non-power users. Design implications are discussed.
AB - Modern interfaces offer users a wider range of interaction modalities beyond pointing and clicking, such as dragging, sliding, zooming, and flipping through images. But, do they offer any distinct psychological advantages? We address this question with an experiment (N = 128) testing the relative contributions made by six interaction modalities (zoomin/out, drag, slide, mouse-over, cover-flow and click-to-download) to user engagement with identical content. Data suggest that slide is better at aiding memory than the other modalities, whereas cover-flow and mouseover generate more user actions. Mouse-over, click-to-download, and zoom-in/out tend to foster more favorable attitudes among power users, whereas cover-flow and slide generate more positive attitudes among non-power users. Design implications are discussed.
UR - http://www.scopus.com/inward/record.url?scp=79957933446&partnerID=8YFLogxK
UR - http://www.scopus.com/inward/citedby.url?scp=79957933446&partnerID=8YFLogxK
U2 - 10.1145/1979742.1979794
DO - 10.1145/1979742.1979794
M3 - Conference contribution
AN - SCOPUS:79957933446
SN - 9781450302289
T3 - Conference on Human Factors in Computing Systems - Proceedings
SP - 1477
EP - 1482
BT - CHI EA 2011 - 29th Annual CHI Conference on Human Factors in Computing Systems, Conference Proceedings and Extended Abstracts
PB - Association for Computing Machinery
ER -