Business marketing: Introduction

Gary L. Lilien, David T. Wilson

Research output: Contribution to journalEditorialpeer-review

Original languageEnglish (US)
Pages (from-to)311
Number of pages1
JournalJournal of Business Research
Volume17
Issue number4
DOIs
StatePublished - Dec 1988

All Science Journal Classification (ASJC) codes

  • Marketing

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