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Calculating, creating, and claiming value in business markets: Status and research agenda

  • Gary L. Lilien
  • , Rajdeep Grewal
  • , Douglas Bowman
  • , Min Ding
  • , Abbie Griffin
  • , V. Kumar
  • , Das Narayandas
  • , Renana Peres
  • , Raji Srinivasan
  • , Qiong Wang

Research output: Contribution to journalArticlepeer-review

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