Abstract
An integral part of competition is to deny rivals access to proprietary technical knowledge. Yet, Sun Microsystems provides rivals easy access to its technical knowledge and encourages them to enter its workstation market. This paper employs theoretical insights on technological systems and network externalities to understand Sun's open systems strategy. The paper also explores the changing nature of competition in network industries–industries characterized by network externalities and built around technological systems.
Original language | English (US) |
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Pages (from-to) | 351-369 |
Number of pages | 19 |
Journal | Strategic Management Journal |
Volume | 14 |
Issue number | 5 |
DOIs | |
State | Published - Jul 1993 |
All Science Journal Classification (ASJC) codes
- Business and International Management
- Strategy and Management