Changing locality identification in the Metropolis.

A. M. Guest, B. A. Lee, L. Staeheli

Research output: Contribution to journalArticlepeer-review

12 Scopus citations


Analyzes a sample of real estate advertisements from the classified section of the Seattle Times newpaper for the period 1920-1978 to evaluate the changing nature of locality identification within the central city. Inconsistent with traditional versions of mass society theory, the importance of locality identification as revealed by the ads has not declined substantially over time if anything, the evidence indicates a slight increase in identification. Variations in identification among Seattle neighborhoods suggest that social structure features of areas such as their social status and distance from the central business district are strong, enduring determinants of locality naming. -Authors

Original languageEnglish (US)
Pages (from-to)543-549
Number of pages7
JournalAmerican sociological review
Issue number4
StatePublished - 1982

All Science Journal Classification (ASJC) codes

  • Sociology and Political Science


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