Current and future directions of multimedia technology in business

A. Gunasekaran, P. E.D. Love

Research output: Contribution to journalArticlepeer-review

24 Scopus citations


A multimedia system is a typical application of time-critical computing. In a networked multimedia system such as video conferencing, real-time image communication is the key for system success. Multimedia applications have received significant attention from business after the emergence of Internet and World Wide Web (WWW). However, the application areas of multimedia have not been discussed in detail taking into account that there is no clear cut framework for the application of multimedia technology in business including commerce, community service, health care, education and manufacturing. Realising the importance of computers including electronic commerce in business, an attempt has been made in this paper to review the application of multimedia in various business together with various societal issues such as intellectual property, privacy and secure commercial transactions. A framework has been proposed to improve the application of multimedia in business. Also, future research directions are indicated to motivate the researchers in the multimedia application in business.

Original languageEnglish (US)
Pages (from-to)105-120
Number of pages16
JournalInternational Journal of Information Management
Issue number2
StatePublished - Apr 1999

All Science Journal Classification (ASJC) codes

  • Information Systems
  • Computer Networks and Communications
  • Library and Information Sciences


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