Abstract
Extending the Boundaries of Sensory Marketing and Examining the Sixth Sensory System: Effects of Vestibular Sensations for Sitting versus Standing Postures on Food Taste Perception Dipayan Biswas, Courtney Szocs, Annika Abell In the article Extending the Boundaries of Sensory Marketing and Examining the Sixth Sensory System: Effects of Vestibular Sensations for Sitting versus Standing Postures on Food Taste Perception Journal of Consumer Research, https://doi.org/10.1093/jcr/ucz018 Upon initial publication the words as less were omitted from a sentence in the Abstract. This has been fixed and the corrected sentence now reads: As a result, when eating in a standing (vs. sitting) posture, consumers rate the taste of pleasanttasting foods and beverages as less favorable, the temperature as less intense, and they consume smaller amounts. The publisher regrets the error.
Original language | English (US) |
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Pages (from-to) | 1007 |
Number of pages | 1 |
Journal | Journal of Consumer Research |
Volume | 46 |
Issue number | 5 |
DOIs |
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State | Published - Feb 1 2020 |
All Science Journal Classification (ASJC) codes
- Business and International Management
- Anthropology
- Arts and Humanities (miscellaneous)
- Economics and Econometrics
- Marketing