Exploring receivers' criteria for perception of print and online news

Research output: Contribution to journalArticlepeer-review

196 Scopus citations


This study investigates the factor structure underlying receivers' perceptions of news content. Exploratory analyses of readers' ratings of a wide variety of news stories reveals that receivers implicitly use at least four key variables in their perception of printed and online news stimuli. This article explicates the four criteria used by news receivers - Credibility, Liking, Quality, and Representativeness - and offers measures for future empirical research on news perception.

Original languageEnglish (US)
Pages (from-to)373-386
Number of pages14
JournalJournalism and Mass Communication Quaterly
Issue number2
StatePublished - 1999

All Science Journal Classification (ASJC) codes

  • Communication


Dive into the research topics of 'Exploring receivers' criteria for perception of print and online news'. Together they form a unique fingerprint.

Cite this