Global marketing dissertation and literature reviews

Research output: Contribution to journalComment/debatepeer-review

Original languageEnglish (US)
Pages (from-to)149-157
Number of pages9
JournalJournal of Global Marketing
Volume9
Issue number1-2
DOIs
StatePublished - Jan 1 1996

All Science Journal Classification (ASJC) codes

  • Business and International Management
  • Marketing

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