Global strategic analyses: Frameworks and approaches

Howard Thomas, Timothy Pollock, Philip Gorman

Research output: Contribution to journalArticlepeer-review

1 Scopus citations

Abstract

Managers must evaluate their competencies and competition at the firm, industry, and national levels in order to conduct a comprehensive strategic analysis. Managers must also expand their conception of what constitutes the scope and nature of firm capabilities and industry membership to include factors consistent with competing in a globally competitive environment. Seven theories from the strategy literature were analyzed and the strengths and limitations of each are discussed.

Original languageEnglish (US)
Pages (from-to)73-84
Number of pages12
JournalIEEE Engineering Management Review
Volume27
Issue number4
StatePublished - Dec 1999

All Science Journal Classification (ASJC) codes

  • Strategy and Management
  • Electrical and Electronic Engineering

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