TY - GEN
T1 - Hanging with the right crowd
T2 - 18th Americas Conference on Information Systems 2012, AMCIS 2012
AU - Erickson, Lee B.
AU - Petrick, Irene
AU - Trauth, Eileen M.
PY - 2012
Y1 - 2012
N2 - "Crowdsourcing" is the use of large groups of individuals to perform tasks commonly performed by employees or designated agents. Many organizations are attempting to tap into the crowd's productivity and knowledge, however, we know little about the strategic use of the crowd to meet specific organizational needs. Based on a review of literature, interviews with practitioners, and exploratory case studies, a framework matching organizational need to key characteristics of the crowd is presented. The theoretical contribution of this study is the development of a framework from which researchers can begin to further define key uses and characteristics associated with the phenomenon of crowdsourcing. Its contribution to practice is the development of preliminary guidelines for matching the right crowd to the right job.
AB - "Crowdsourcing" is the use of large groups of individuals to perform tasks commonly performed by employees or designated agents. Many organizations are attempting to tap into the crowd's productivity and knowledge, however, we know little about the strategic use of the crowd to meet specific organizational needs. Based on a review of literature, interviews with practitioners, and exploratory case studies, a framework matching organizational need to key characteristics of the crowd is presented. The theoretical contribution of this study is the development of a framework from which researchers can begin to further define key uses and characteristics associated with the phenomenon of crowdsourcing. Its contribution to practice is the development of preliminary guidelines for matching the right crowd to the right job.
UR - http://www.scopus.com/inward/record.url?scp=84877903723&partnerID=8YFLogxK
UR - http://www.scopus.com/inward/citedby.url?scp=84877903723&partnerID=8YFLogxK
M3 - Conference contribution
AN - SCOPUS:84877903723
SN - 9781622768271
T3 - 18th Americas Conference on Information Systems 2012, AMCIS 2012
SP - 77
EP - 85
BT - 18th Americas Conference on Information Systems 2012, AMCIS 2012
Y2 - 9 August 2012 through 12 August 2012
ER -