How do we learn? Contributions of learning theory to reference service and library instruction

This article focuses on some major contributions from learning theory that impact how adults learn. Following an overview of two major learning theories—behavioral and cognitive theories—the authors discuss four factors that affect learning. These are attention, perception, memory, and contiguity and practice. Other topics presented include prior knowledge effect and transfer of knowledge problems. The article closes with five recommendations for incorporating results from learning theory research into reference service and user instruction.