Identifying e-CRM Entities and Their Keys for Successful Implementation in the U.S. Healthcare Field

Robin Wurl; Michael Bartolacci

Identifying e-CRM Entities and Their Keys for Successful Implementation in the U.S. Healthcare Field

Division of Engineering, Business & Computing (Berks)

Research output: Contribution to conference › Paper › peer-review

Abstract

Online customer relationship management (e-CRM) has gained tremendous popularity in the business world recently. This paper presents a framework for classifying entities in the healthcare field. It also describes planned work related to the investigation of critical success factors for some of the entity types.

Original language	English (US)
Pages	1-5
Number of pages	5
State	Published - 2004
Event	10th Americas Conference on Information Systems, AMCIS 2004 - New York, United States Duration: Aug 6 2004 → Aug 8 2004

Conference

Conference	10th Americas Conference on Information Systems, AMCIS 2004
Country/Territory	United States
City	New York
Period	8/6/04 → 8/8/04

All Science Journal Classification (ASJC) codes

Library and Information Sciences
Information Systems
Computer Science Applications
Computer Networks and Communications

Cite this

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abstract = "Online customer relationship management (e-CRM) has gained tremendous popularity in the business world recently. This paper presents a framework for classifying entities in the healthcare field. It also describes planned work related to the investigation of critical success factors for some of the entity types.",

author = "Robin Wurl and Michael Bartolacci",

note = "Publisher Copyright: {\textcopyright} 2004, Association for Information Systems. All rights reserved.; 10th Americas Conference on Information Systems, AMCIS 2004 ; Conference date: 06-08-2004 Through 08-08-2004",

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T1 - Identifying e-CRM Entities and Their Keys for Successful Implementation in the U.S. Healthcare Field

AU - Wurl, Robin

AU - Bartolacci, Michael

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M3 - Paper

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T2 - 10th Americas Conference on Information Systems, AMCIS 2004

Y2 - 6 August 2004 through 8 August 2004

ER -

Identifying e-CRM Entities and Their Keys for Successful Implementation in the U.S. Healthcare Field

Abstract

Conference

All Science Journal Classification (ASJC) codes

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