Improving Our Scientific Understanding of Consumer Behavior

Giana M. Eckhardt; Jacob Goldenberg; Margaret G. Meloy; Stephen A. Spiller; Oleg Urminsky

doi:10.1093/jcr/ucae074

Improving Our Scientific Understanding of Consumer Behavior

Giana M. Eckhardt
, Jacob Goldenberg
, Margaret G. Meloy
, Stephen A. Spiller
, Oleg Urminsky

Marketing

Research output: Contribution to journal › Editorial › peer-review

2 Scopus citations

Original language	English (US)
Pages (from-to)	867-870
Number of pages	4
Journal	Journal of Consumer Research
Volume	51
Issue number	5
DOIs	https://doi.org/10.1093/jcr/ucae074
State	Published - Feb 1 2025

All Science Journal Classification (ASJC) codes

Business and International Management
Anthropology
Arts and Humanities (miscellaneous)
Economics and Econometrics
Marketing

UN SDGs

This output contributes to the following UN Sustainable Development Goals (SDGs)

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10.1093/jcr/ucae074

Cite this

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title = "Improving Our Scientific Understanding of Consumer Behavior",

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language = "English (US)",

volume = "51",

pages = "867--870",

journal = "Journal of Consumer Research",

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AU - Eckhardt, Giana M.

AU - Goldenberg, Jacob

AU - Meloy, Margaret G.

AU - Spiller, Stephen A.

AU - Urminsky, Oleg

PY - 2025/2/1

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U2 - 10.1093/jcr/ucae074

DO - 10.1093/jcr/ucae074

M3 - Editorial

AN - SCOPUS:85216339813

SN - 0093-5301

VL - 51

SP - 867

EP - 870

JO - Journal of Consumer Research

JF - Journal of Consumer Research

IS - 5

ER -

Improving Our Scientific Understanding of Consumer Behavior

All Science Journal Classification (ASJC) codes

UN SDGs

Access to Document

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Cite this