Influence Goals and Plans

Research output: Chapter in Book/Report/Conference proceedingChapter

Abstract

Influence is one of the basic functions of communication. Messages that are designed to produce change in others can be explained as the product of individuals’ goals and plans. Seven influence goals can be distinguished in terms of their key features, related situation perceptions, and communication behavior.

Original languageEnglish (US)
Title of host publicationThe International Encyclopedia of Interpersonal Communication
Publisherwiley
Pages1-9
Number of pages9
ISBN (Electronic)9781118540190
ISBN (Print)9781118306055
DOIs
StatePublished - Jan 1 2015

All Science Journal Classification (ASJC) codes

  • General Arts and Humanities
  • General Social Sciences

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