Information privacy values, beliefs and attitudes: An empirical analysis of web 2.0 privacy

Tamara Dinev, Heng Xu, H. Jeff Smith

Research output: Chapter in Book/Report/Conference proceedingConference contribution

29 Scopus citations

Abstract

The commercial potential and rapid growth of Web 2.0 phenomenon have been accompanied by concerns regarding the collection, dissemination, and reidentification of personal information by website operators, marketers, and other users on the social networks. To address critical and acute concerns for information privacy, this study investigated users' privacy perceptions in the Web 2.0 context by integrating privacy values, beliefs and attitudes into a theoretical framework. The research model was tested through a survey study among 218 users of Web 2.0-related sites. In addition to enhancing our theoretical understanding of privacy issues in the Web 2.0 context, this research is also potentially useful to privacy advocates, the website operators, and marketers to help shape or justify their decisions concerning the development and deployment of Web 2.0 features.

Original languageEnglish (US)
Title of host publicationProceedings of the 42nd Annual Hawaii International Conference on System Sciences, HICSS
DOIs
StatePublished - Apr 3 2009
Event42nd Annual Hawaii International Conference on System Sciences, HICSS - Waikoloa, HI, United States
Duration: Jan 5 2009Jan 9 2009

Publication series

NameProceedings of the 42nd Annual Hawaii International Conference on System Sciences, HICSS

Other

Other42nd Annual Hawaii International Conference on System Sciences, HICSS
Country/TerritoryUnited States
CityWaikoloa, HI
Period1/5/091/9/09

All Science Journal Classification (ASJC) codes

  • Computer Science Applications
  • Information Systems

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