Innovation and factors affecting the success of npd projects: Literature explorations and descriptions

Supachart Iamratanakul; Perasit Patanakul; Dragan Milosevic

doi:10.1080/17509653.2008.10671045

Innovation and factors affecting the success of npd projects: Literature explorations and descriptions

Supachart Iamratanakul, Perasit Patanakul, Dragan Milosevic

Black School of Business (Behrend)

Research output: Contribution to journal › Article › peer-review

16 Scopus citations

Abstract

This paper explores the innovation literature by focusing on technological evolution and revolution. Technological evolution is viewed in three perspectives: 1. the best time for new businesses to enter into markets, 2. the incumbents’ response to the challenge from an entrant, and 3. the mortality of firms in an industry. The characteristics of each perspective are described in detail. The emphasis on the technological revolution is viewed as the comparison between sustaining technology versus disruptive technology. Critical success factors in New Product Development (NPD) projects are also described to look at how the differences of factors for achieving the success between NPD projects and other projects are. Finally, this research concludes that the alignment between NPD projects and innovation could be examined.

Original language	English (US)
Pages (from-to)	176-189
Number of pages	14
Journal	International Journal of Management Science and Engineering Management
Volume	3
Issue number	3
DOIs	https://doi.org/10.1080/17509653.2008.10671045
State	Published - Jan 1 2008

All Science Journal Classification (ASJC) codes

Engineering (miscellaneous)
Mechanical Engineering
Strategy and Management
Management Science and Operations Research
Information Systems and Management

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10.1080/17509653.2008.10671045

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Innovation and factors affecting the success of npd projects: Literature explorations and descriptions

Abstract

All Science Journal Classification (ASJC) codes

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