Life-style orientation of rural US and Canadian consumers: Are regio-centric standardized marketing strategies feasible?

Keyphrases

• US Consumers 100%
• Canadian Consumers 100%
• Regio 100%
• Marketing Strategy 100%
• Rural US 100%
• Consumer Life 100%
• North America 66%
• Canada 66%
• Marketing Literature 66%
• Two-country 66%
• Cross-cultural Marketing 66%
• Pennsylvania 33%
• Value Attitude 33%
• Design Methodology 33%
• Rural Areas 33%
• Common Law 33%
• Previously Treated 33%
• Public Policy Implication 33%
• South Central 33%
• Manufacturing Firms 33%
• Market Segment 33%
• Similar Environment 33%
• Product Brand 33%
• Agricultural Industry 33%
• Target Marketing 33%
• Business Company 33%
• York County 33%
• Urban Consumers 33%
• Manufacturing Industry 33%
• Consumer Market 33%
• Group Forming 33%
• Lancaster County 33%
• Empirical Research Studies 33%
• Cross-cultural Comparison 33%
• National Cultural 33%
• American Consumers 33%
• Pick-up Mechanism 33%
• Marketing Decision-making 33%
• Product Group 33%
• Value Orientations 33%
• Service Industry 33%
• Retail Business 33%
• Self-administered Questionnaire 33%

Social Sciences

• USA 100%
• Marketing Strategy 100%
• Life Styles 100%
• Canada 25%
• Empirical Research 12%
• Government Policy 12%
• North America 12%
• Rural Areas 12%
• Value-Orientation 12%
• Family Law 12%
• Cross Cultural Marketing 12%
• Services Industry 12%
• Value Attitude 12%
• Cultural Comparison 12%
• Manufacturing Industry 12%
• Decision Making 12%
• Agroindustry 12%

Economics, Econometrics and Finance

• Manufacturing Industry 50%
• Cross-Cultural Marketing 50%
• Services Industry 50%