Major League Baseball Attendance and the Role of Fantasy Baseball

Todd M. Nesbit, Kerry A. King-Adzima

Research output: Contribution to journalArticlepeer-review

10 Scopus citations

Abstract

Many explanations exist for the resurgence of the Major League Baseball (MLB) fan base following the 1994-1995 strike. The most prevalent explanations include the 1998 McGuire-Sosa homerun race and Cal Ripken Jr.'s consecutive games record. While such explanations certainly impacted fan interest in the sport, it is remiss to ignore the impact of online fantasy baseball leagues, which surfaced in 1997. This article examines the extent to which participating in a fantasy baseball league influences the MLB game attendance. The results strongly suggest that fantasy baseball participation positively influences MLB game attendance.

Original languageEnglish (US)
Pages (from-to)494-514
Number of pages21
JournalJournal of Sports Economics
Volume13
Issue number5
DOIs
StatePublished - Oct 2012

All Science Journal Classification (ASJC) codes

  • Economics, Econometrics and Finance (miscellaneous)

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