Abstract
This chapter explores ethnomethodology and its potential value to studies of strategic entrepreneurship. By directing the analyst’s attention to the same observable features of interaction that founders use to make entrepreneurial work intelligible for and by themselves, ethnomethodology and its traditions - including conversation analysis, embodied conversation analysis, membership category analysis, and workplace interaction - can reveal the endogenous ways that strategizing and entrepreneuring are accomplished in practice. The chapter explains what ethnomethodology is, how ethnomethodologically-informed studies are done, and why such studies matter to strategic entrepreneurship.
| Original language | English (US) |
|---|---|
| Title of host publication | Research Handbook on Strategic Entrepreneurship |
| Publisher | Edward Elgar Publishing Ltd. |
| Pages | 145-164 |
| Number of pages | 20 |
| ISBN (Electronic) | 9781789904444 |
| ISBN (Print) | 9781789904437 |
| State | Published - Jan 1 2022 |
All Science Journal Classification (ASJC) codes
- General Economics, Econometrics and Finance
- General Business, Management and Accounting