Mental Conversion: A Customer Service Strategy Impacting Shopping Experiences

  • Yan Meng
  • , Stephen Gould
  • , Lei Song
  • , Hua Chang
  • , Shiva Vaziri

Research output: Contribution to journalArticlepeer-review

3 Scopus citations
Original languageEnglish (US)
JournalJournal of Services Marketing
StatePublished - 2022

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