Skip to main navigation Skip to search Skip to main content

Micro-blogging as online word of mouth branding

  • Bernard J. Jansen
  • , Mimi Zhang
  • , Kate Sobel
  • , Abdur Chowdury

Research output: Chapter in Book/Report/Conference proceedingConference contribution

Fingerprint

Dive into the research topics of 'Micro-blogging as online word of mouth branding'. Together they form a unique fingerprint.
Sort by

Keyphrases

Social Sciences

Economics, Econometrics and Finance