TY - JOUR
T1 - Part IV
T2 - How Do Reputations Affect Corporate Performance?: Sustainable Competitive Advantage and Firm Performance: The Role of Intangible Resources
AU - McMillan, G. Steven
AU - Joshi, Maheshkumar P.
N1 - Publisher Copyright:
© 1997, Palgrave Macmillan.
PY - 1997/7/1
Y1 - 1997/7/1
N2 - A question invariably recurs in discussions about corporate reputation: are they cause,consequence, or epiphenomenon? That is: do they have an independent causal effect oncorporate performance; are they a consequence of good financial performance? Or are theyan incidental by-product? The second day of the conference began with a review of avail-able evidence of the possible financial impact of corporate reputations. The followingpanelists discussed their prepared papers: The Value of Corporate Reputation: Evidence from the Equity Markets - Rajendra K. Srivastava, University of Texas at Austin;Thomas H. McInish, Memphis State University;Robert A. Wood, Memphis State University;Anthony J. Capraro, University of Texas at Austin. The Effect of Financial and Media Reputations on Performance - David L. Deephouse, Louisiana State University. The Value of a Firm's Corporate Reputation: How Reputation Helps Attain and SustainSuperior Profitability - Peter W. Roberts, University of New South Wales;Grahame R. Dowling, University of New South Wales. Stock Market Valuation of Reputation for Corporate Social Performance - Brad Brown, University of Virginia. Sustainable Competitive Advantage and Firm Performance: The Role of Intangible Resources - G. Steven McMillan, The American College;Maheshkumar P. Joshi, St. Joseph's University. Has the Influence of Financial Performance on Reputation Measures Been Overstated? - A. J. Capraro, University of Texas at Austin;Rajendra K. Srivastava, University of Texas at Austin.
AB - A question invariably recurs in discussions about corporate reputation: are they cause,consequence, or epiphenomenon? That is: do they have an independent causal effect oncorporate performance; are they a consequence of good financial performance? Or are theyan incidental by-product? The second day of the conference began with a review of avail-able evidence of the possible financial impact of corporate reputations. The followingpanelists discussed their prepared papers: The Value of Corporate Reputation: Evidence from the Equity Markets - Rajendra K. Srivastava, University of Texas at Austin;Thomas H. McInish, Memphis State University;Robert A. Wood, Memphis State University;Anthony J. Capraro, University of Texas at Austin. The Effect of Financial and Media Reputations on Performance - David L. Deephouse, Louisiana State University. The Value of a Firm's Corporate Reputation: How Reputation Helps Attain and SustainSuperior Profitability - Peter W. Roberts, University of New South Wales;Grahame R. Dowling, University of New South Wales. Stock Market Valuation of Reputation for Corporate Social Performance - Brad Brown, University of Virginia. Sustainable Competitive Advantage and Firm Performance: The Role of Intangible Resources - G. Steven McMillan, The American College;Maheshkumar P. Joshi, St. Joseph's University. Has the Influence of Financial Performance on Reputation Measures Been Overstated? - A. J. Capraro, University of Texas at Austin;Rajendra K. Srivastava, University of Texas at Austin.
UR - http://www.scopus.com/inward/record.url?scp=85053865425&partnerID=8YFLogxK
UR - http://www.scopus.com/inward/citedby.url?scp=85053865425&partnerID=8YFLogxK
U2 - 10.1057/palgrave.crr.1540022
DO - 10.1057/palgrave.crr.1540022
M3 - Article
AN - SCOPUS:85053865425
SN - 1363-3589
VL - 1
SP - 81
EP - 85
JO - Corporate Reputation Review
JF - Corporate Reputation Review
IS - 1
ER -