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Positive stereotype effects on perceived performance: Consumers' evaluation of ethnic differences among sports service providers
Oscar W. DeShields,
Ali Kara
Penn State York
Research output
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Article
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peer-review
1
Scopus citations
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Keyphrases
Sports Services
100%
Positive Stereotypes
100%
Stereotype Effects
100%
Service Intention
50%
Ethnic Characteristics
50%
General Perception
50%
Social Sciences
Service Provider
100%
Social Identity Theory
33%