| Original language | English (US) |
|---|---|
| Title of host publication | Contemporary Euromarketing |
| Subtitle of host publication | Entry and Operational Decision Making |
| Publisher | Taylor and Francis |
| Pages | xiii-xx |
| ISBN (Electronic) | 9781317960249 |
| ISBN (Print) | 0789035405, 9780789035400 |
| State | Published - Jan 1 2018 |
All Science Journal Classification (ASJC) codes
- Economics, Econometrics and Finance(all)
- General Business, Management and Accounting