Producer willingness to fund a marketing order for eggs

Egg producers have attempted to establish marketing orders for eggs in the past Their willingness to fund a market control and promotion program was examined through use of a mail questionnaire. The majority of respondents were in favor of a program to control shell egg marketing and continue generic promotion efforts. Eighty-six percent of producers favored a one-cent per bird assessment for program development. Half of the producers, who owned 58 percent of the birds, favored a two-cent per dozen assessment to operate the program* Current funding is.17 cent per dozen (5 cents per case).