Readers’ mood affects news information processing

Bu Zhong

Research output: Contribution to journalArticlepeer-review

5 Scopus citations

Abstract

This study investigates the impact of three moods-happy, sad or neutral-on the way readers process news. Happy individuals recognize more global or general news but less local or detailed information than do those in a sad or neutral mood.

Original languageEnglish (US)
Pages (from-to)52-66
Number of pages15
JournalNewspaper Research Journal
Volume32
Issue number3
DOIs
StatePublished - Jun 1 2011

All Science Journal Classification (ASJC) codes

  • Communication

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