TY - JOUR
T1 - Reframing Menstruation in India
T2 - Metamorphosis of the Menstrual Taboo With the Changing Media Coverage
AU - Yagnik, Arpan Shailesh
N1 - Copyright:
Copyright 2016 Elsevier B.V., All rights reserved.
PY - 2014/6
Y1 - 2014/6
N2 - In this study I hypothesize metamorphosis of the menstrual taboo by examining the image and perception shifts of two social taboos-HIV/AIDS and homosexuality-from estranged taboos to embraced social issues. Trends identified in their media framing and respective image shifts were applied to menstruation in India. Based on my understanding of theory, topic, and geographical location, I construct a metamorphosis. I contribute the hypothesized final stage of metamorphosis, and explain how framing is likely instrumental in bringing about these changes.
AB - In this study I hypothesize metamorphosis of the menstrual taboo by examining the image and perception shifts of two social taboos-HIV/AIDS and homosexuality-from estranged taboos to embraced social issues. Trends identified in their media framing and respective image shifts were applied to menstruation in India. Based on my understanding of theory, topic, and geographical location, I construct a metamorphosis. I contribute the hypothesized final stage of metamorphosis, and explain how framing is likely instrumental in bringing about these changes.
UR - http://www.scopus.com/inward/record.url?scp=84901691909&partnerID=8YFLogxK
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U2 - 10.1080/07399332.2013.838246
DO - 10.1080/07399332.2013.838246
M3 - Article
C2 - 24180612
AN - SCOPUS:84901691909
SN - 0739-9332
VL - 35
SP - 617
EP - 633
JO - Health Care for Women International
JF - Health Care for Women International
IS - 6
ER -
