Retail banking in nordic countries: The case of finland

Karin Holstius, Erdener Kaynak

Research output: Contribution to journalArticlepeer-review

56 Scopus citations

Abstract

Finnish banks should put more emphasis on the services which their customers consider most important.

Original languageEnglish (US)
Pages (from-to)10-20
Number of pages11
JournalInternational Journal of Bank Marketing
Volume13
Issue number8
DOIs
StatePublished - Dec 1 1995

All Science Journal Classification (ASJC) codes

  • Marketing

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