Retailing organizations in Bangkok range in type from the traditional through to the most modern. Also, while there are agglomerations of small stores selling similar ranges of goods, there are also some of the most up-to-date large shopping malls in the world. Although such agglomerations of retailing activity are not unique to Bangkok, Bangkok's development is arguably unusual in three ways: the number of agglomerations continues to grow; these new agglomerations are dealing in a wide range of goods and not just electronic gadgets; and one particular agglomeration dominates the Bangkok market for its range of goods. A survey was carried out in 1999 of a sample of the stores in Pantip Plaza, a mall that is in an agglomeration. The results show the need to improve our understanding of the factors leading to agglomeration.
|Number of pages
|International Journal of Retail & Distribution Management
|Published - Oct 1 2001
All Science Journal Classification (ASJC) codes
- Business and International Management