TY - JOUR
T1 - Retailing institutions in developing countries
T2 - Determinants of supermarket patronage in Istanbul, Turkey
AU - Yavas, Ugur
AU - Kaynak, Erdener
AU - Borak, Eser
PY - 1981/12
Y1 - 1981/12
N2 - The extent to which supermarkets can provide solutions to the shortcomings of a developing nation's food retailing system depends on their success in increasing store patronage. This study was designed to identify the determinants of supermarket patronage in Turkey. Consumers who primarily patronized supermarkets were compared with consumers who primarily patronized other food stores in terms of their socioeconomic and demographic characteristics, grocery shopping habits and characteristics, and life-style orientations. Some differences between the two groups emerged with respect to their patronage motives, life-style orientations, and product purchase patterns.
AB - The extent to which supermarkets can provide solutions to the shortcomings of a developing nation's food retailing system depends on their success in increasing store patronage. This study was designed to identify the determinants of supermarket patronage in Turkey. Consumers who primarily patronized supermarkets were compared with consumers who primarily patronized other food stores in terms of their socioeconomic and demographic characteristics, grocery shopping habits and characteristics, and life-style orientations. Some differences between the two groups emerged with respect to their patronage motives, life-style orientations, and product purchase patterns.
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U2 - 10.1016/0148-2963(81)90013-8
DO - 10.1016/0148-2963(81)90013-8
M3 - Article
AN - SCOPUS:0012235114
SN - 0148-2963
VL - 9
SP - 367
EP - 379
JO - Journal of Business Research
JF - Journal of Business Research
IS - 4
ER -