Reviews and Communications

Research output: Contribution to journal › Review article › peer-review

All Science Journal Classification (ASJC) codes

@article{8755f60ce6e94e58b1a566c181d6ce33,

title = "Reviews and Communications",

author = "Arvind Rangaswamy",

year = "1994",

month = dec,

doi = "10.1177/027614679401400212",

language = "English (US)",

volume = "14",

pages = "83--85",

journal = "Journal of Macromarketing",

issn = "0276-1467",

publisher = "SAGE Publications Inc.",

number = "2",

}

TY - JOUR

T1 - Reviews and Communications

AU - Rangaswamy, Arvind

PY - 1994/12

Y1 - 1994/12

UR - http://www.scopus.com/inward/record.url?scp=84972605892&partnerID=8YFLogxK

UR - http://www.scopus.com/inward/citedby.url?scp=84972605892&partnerID=8YFLogxK

U2 - 10.1177/027614679401400212

DO - 10.1177/027614679401400212

M3 - Review article

AN - SCOPUS:84972605892

SN - 0276-1467

VL - 14

SP - 83

EP - 85

JO - Journal of Macromarketing

JF - Journal of Macromarketing

IS - 2

ER -