Seeds of Growth

Research output: Contribution to journal › Review article › peer-review

All Science Journal Classification (ASJC) codes

@article{818deddcaab54dc8bfbaad67ef65c90c,

title = "Seeds of Growth",

author = "Oliva, \{Ralph Angelo\}",

year = "2003",

month = nov,

day = "1",

language = "English (US)",

volume = "12",

pages = "39--41",

journal = "Marketing Management",

issn = "1061-3846",

publisher = "American Marketing Association",

number = "6",

}