Societal-Level Versus Individual-Level Predictions of Ethical Behavior: A 48-Society Study of Collectivism and Individualism

David A. Ralston; Carolyn P. Egri; Olivier Furrer; Min Hsun Kuo; Yongjuan Li; Florian Wangenheim; Marina Dabic; Irina Naoumova; Katsuhiko Shimizu; María Teresa de la Garza Carranza; Ping Ping Fu; Vojko V. Potocan; Andre Pekerti; Tomasz Lenartowicz; Narasimhan Srinivasan; Tania Casado; Ana Maria Rossi; Erna Szabo; Arif Butt; Ian Palmer; Prem Ramburuth; David M. Brock; Jane Terpstra-Tong; Ilya Grison; Emmanuelle Reynaud; Malika Richards; Philip Hallinger; Francisco B. Castro; Jaime Ruiz-Gutiérrez; Laurie Milton; Mahfooz Ansari; Arunas Starkus; Audra Mockaitis; Tevfik Dalgic; Fidel León-Darder; Hung Vu Thanh; Yong lin Moon; Mario Molteni; Yongqing Fang; Jose Pla-Barber; Ruth Alas; Isabelle Maignan; Jorge C. Jesuino; Chay Hoon Lee; Joel D. Nicholson; Ho Beng Chia; Wade Danis; Ajantha S. Dharmasiri; Mark Weber

doi:10.1007/s10551-013-1744-9

Societal-Level Versus Individual-Level Predictions of Ethical Behavior: A 48-Society Study of Collectivism and Individualism

David A. Ralston
, Carolyn P. Egri
, Olivier Furrer
, Min Hsun Kuo
, Yongjuan Li
, Florian Wangenheim
, Marina Dabic
, Irina Naoumova
, Katsuhiko Shimizu
, María Teresa de la Garza Carranza
, Ping Ping Fu
, Vojko V. Potocan
, Andre Pekerti
, Tomasz Lenartowicz
, Narasimhan Srinivasan
, Tania Casado
, Ana Maria Rossi
, Erna Szabo
, Arif Butt
, Ian Palmer

Prem Ramburuth, David M. Brock, Jane Terpstra-Tong, Ilya Grison, Emmanuelle Reynaud, Malika Richards, Philip Hallinger, Francisco B. Castro, Jaime Ruiz-Gutiérrez, Laurie Milton, Mahfooz Ansari, Arunas Starkus, Audra Mockaitis, Tevfik Dalgic, Fidel León-Darder, Hung Vu Thanh, Yong lin Moon, Mario Molteni, Yongqing Fang, Jose Pla-Barber, Ruth Alas, Isabelle Maignan, Jorge C. Jesuino, Chay Hoon Lee, Joel D. Nicholson, Ho Beng Chia, Wade Danis, Ajantha S. Dharmasiri, Mark Weber

Division of Engineering, Business & Computing (Berks)

Research output: Contribution to journal › Article › peer-review

74 Scopus citations

Abstract

Is the societal-level of analysis sufficient today to understand the values of those in the global workforce? Or are individual-level analyses more appropriate for assessing the influence of values on ethical behaviors across country workforces? Using multi-level analyses for a 48-society sample, we test the utility of both the societal-level and individual-level dimensions of collectivism and individualism values for predicting ethical behaviors of business professionals. Our values-based behavioral analysis indicates that values at the individual-level make a more significant contribution to explaining variance in ethical behaviors than do values at the societal-level. Implicitly, our findings question the soundness of using societal-level values measures. Implications for international business research are discussed.

Original language	English (US)
Pages (from-to)	283-306
Number of pages	24
Journal	Journal of Business Ethics
Volume	122
Issue number	2
DOIs	https://doi.org/10.1007/s10551-013-1744-9
State	Published - Jun 2014

All Science Journal Classification (ASJC) codes

Business and International Management
General Business, Management and Accounting
Arts and Humanities (miscellaneous)
Economics and Econometrics
Law

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10.1007/s10551-013-1744-9

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Ralston, D. A., Egri, C. P., Furrer, O., Kuo, M. H., Li, Y., Wangenheim, F., Dabic, M., Naoumova, I., Shimizu, K., de la Garza Carranza, M. T., Fu, P. P., Potocan, V. V., Pekerti, A., Lenartowicz, T., Srinivasan, N., Casado, T., Rossi, A. M., Szabo, E., Butt, A., ... Weber, M. (2014). Societal-Level Versus Individual-Level Predictions of Ethical Behavior: A 48-Society Study of Collectivism and Individualism. Journal of Business Ethics, 122(2), 283-306. https://doi.org/10.1007/s10551-013-1744-9

@article{445159a731014b348ed6f07d8456c81e,

title = "Societal-Level Versus Individual-Level Predictions of Ethical Behavior: A 48-Society Study of Collectivism and Individualism",

abstract = "Is the societal-level of analysis sufficient today to understand the values of those in the global workforce? Or are individual-level analyses more appropriate for assessing the influence of values on ethical behaviors across country workforces? Using multi-level analyses for a 48-society sample, we test the utility of both the societal-level and individual-level dimensions of collectivism and individualism values for predicting ethical behaviors of business professionals. Our values-based behavioral analysis indicates that values at the individual-level make a more significant contribution to explaining variance in ethical behaviors than do values at the societal-level. Implicitly, our findings question the soundness of using societal-level values measures. Implications for international business research are discussed.",

author = "Ralston, \{David A.\} and Egri, \{Carolyn P.\} and Olivier Furrer and Kuo, \{Min Hsun\} and Yongjuan Li and Florian Wangenheim and Marina Dabic and Irina Naoumova and Katsuhiko Shimizu and \{de la Garza Carranza\}, \{Mar{\'i}a Teresa\} and Fu, \{Ping Ping\} and Potocan, \{Vojko V.\} and Andre Pekerti and Tomasz Lenartowicz and Narasimhan Srinivasan and Tania Casado and Rossi, \{Ana Maria\} and Erna Szabo and Arif Butt and Ian Palmer and Prem Ramburuth and Brock, \{David M.\} and Jane Terpstra-Tong and Ilya Grison and Emmanuelle Reynaud and Malika Richards and Philip Hallinger and Castro, \{Francisco B.\} and Jaime Ruiz-Guti{\'e}rrez and Laurie Milton and Mahfooz Ansari and Arunas Starkus and Audra Mockaitis and Tevfik Dalgic and Fidel Le{\'o}n-Darder and Thanh, \{Hung Vu\} and Moon, \{Yong lin\} and Mario Molteni and Yongqing Fang and Jose Pla-Barber and Ruth Alas and Isabelle Maignan and Jesuino, \{Jorge C.\} and Lee, \{Chay Hoon\} and Nicholson, \{Joel D.\} and Chia, \{Ho Beng\} and Wade Danis and Dharmasiri, \{Ajantha S.\} and Mark Weber",

year = "2014",

month = jun,

doi = "10.1007/s10551-013-1744-9",

language = "English (US)",

volume = "122",

pages = "283--306",

journal = "Journal of Business Ethics",

issn = "0167-4544",

publisher = "Springer Netherlands",

number = "2",

}

Ralston, DA, Egri, CP, Furrer, O, Kuo, MH, Li, Y, Wangenheim, F, Dabic, M, Naoumova, I, Shimizu, K, de la Garza Carranza, MT, Fu, PP, Potocan, VV, Pekerti, A, Lenartowicz, T, Srinivasan, N, Casado, T, Rossi, AM, Szabo, E, Butt, A, Palmer, I, Ramburuth, P, Brock, DM, Terpstra-Tong, J, Grison, I, Reynaud, E, Richards, M, Hallinger, P, Castro, FB, Ruiz-Gutiérrez, J, Milton, L, Ansari, M, Starkus, A, Mockaitis, A, Dalgic, T, León-Darder, F, Thanh, HV, Moon, YL, Molteni, M, Fang, Y, Pla-Barber, J, Alas, R, Maignan, I, Jesuino, JC, Lee, CH, Nicholson, JD, Chia, HB, Danis, W, Dharmasiri, AS & Weber, M 2014, 'Societal-Level Versus Individual-Level Predictions of Ethical Behavior: A 48-Society Study of Collectivism and Individualism', Journal of Business Ethics, vol. 122, no. 2, pp. 283-306. https://doi.org/10.1007/s10551-013-1744-9

TY - JOUR

T1 - Societal-Level Versus Individual-Level Predictions of Ethical Behavior

T2 - A 48-Society Study of Collectivism and Individualism

AU - Ralston, David A.

AU - Egri, Carolyn P.

AU - Furrer, Olivier

AU - Kuo, Min Hsun

AU - Li, Yongjuan

AU - Wangenheim, Florian

AU - Dabic, Marina

AU - Naoumova, Irina

AU - Shimizu, Katsuhiko

AU - de la Garza Carranza, María Teresa

AU - Fu, Ping Ping

AU - Potocan, Vojko V.

AU - Pekerti, Andre

AU - Lenartowicz, Tomasz

AU - Srinivasan, Narasimhan

AU - Casado, Tania

AU - Rossi, Ana Maria

AU - Szabo, Erna

AU - Butt, Arif

AU - Palmer, Ian

AU - Ramburuth, Prem

AU - Brock, David M.

AU - Terpstra-Tong, Jane

AU - Grison, Ilya

AU - Reynaud, Emmanuelle

AU - Richards, Malika

AU - Hallinger, Philip

AU - Castro, Francisco B.

AU - Ruiz-Gutiérrez, Jaime

AU - Milton, Laurie

AU - Ansari, Mahfooz

AU - Starkus, Arunas

AU - Mockaitis, Audra

AU - Dalgic, Tevfik

AU - León-Darder, Fidel

AU - Thanh, Hung Vu

AU - Moon, Yong lin

AU - Molteni, Mario

AU - Fang, Yongqing

AU - Pla-Barber, Jose

AU - Alas, Ruth

AU - Maignan, Isabelle

AU - Jesuino, Jorge C.

AU - Lee, Chay Hoon

AU - Nicholson, Joel D.

AU - Chia, Ho Beng

AU - Danis, Wade

AU - Dharmasiri, Ajantha S.

AU - Weber, Mark

PY - 2014/6

Y1 - 2014/6

N2 - Is the societal-level of analysis sufficient today to understand the values of those in the global workforce? Or are individual-level analyses more appropriate for assessing the influence of values on ethical behaviors across country workforces? Using multi-level analyses for a 48-society sample, we test the utility of both the societal-level and individual-level dimensions of collectivism and individualism values for predicting ethical behaviors of business professionals. Our values-based behavioral analysis indicates that values at the individual-level make a more significant contribution to explaining variance in ethical behaviors than do values at the societal-level. Implicitly, our findings question the soundness of using societal-level values measures. Implications for international business research are discussed.

AB - Is the societal-level of analysis sufficient today to understand the values of those in the global workforce? Or are individual-level analyses more appropriate for assessing the influence of values on ethical behaviors across country workforces? Using multi-level analyses for a 48-society sample, we test the utility of both the societal-level and individual-level dimensions of collectivism and individualism values for predicting ethical behaviors of business professionals. Our values-based behavioral analysis indicates that values at the individual-level make a more significant contribution to explaining variance in ethical behaviors than do values at the societal-level. Implicitly, our findings question the soundness of using societal-level values measures. Implications for international business research are discussed.

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DO - 10.1007/s10551-013-1744-9

M3 - Article

AN - SCOPUS:84902845832

SN - 0167-4544

VL - 122

SP - 283

EP - 306

JO - Journal of Business Ethics

JF - Journal of Business Ethics

IS - 2

ER -

Societal-Level Versus Individual-Level Predictions of Ethical Behavior: A 48-Society Study of Collectivism and Individualism

Abstract

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