| Original language | English (US) |
|---|---|
| Pages (from-to) | iii-iv |
| Journal | International Journal of Advertising |
| Volume | 4 |
| Issue number | 2 |
| DOIs | |
| State | Published - Jan 1 1985 |
All Science Journal Classification (ASJC) codes
- Communication
- Marketing
Research output: Contribution to journal › Editorial › peer-review
| Original language | English (US) |
|---|---|
| Pages (from-to) | iii-iv |
| Journal | International Journal of Advertising |
| Volume | 4 |
| Issue number | 2 |
| DOIs | |
| State | Published - Jan 1 1985 |