TY - JOUR
T1 - Technological knowledge and internationalization
T2 - evidence from India
AU - Bhattacharya, Saurabh
AU - Agnihotri, Arpita
AU - Yannopoulou, Natalia
AU - Sakka, Georgia
N1 - Funding Information:
The authors would like to thank the Editor-in-Chief, the Guest Editors, and the anonymous reviewers, for their in-depth comments and feedback, which helped us develop and shape the paper further.
Publisher Copyright:
© 2021, Emerald Publishing Limited.
PY - 2022/6
Y1 - 2022/6
N2 - Purpose: The authors combine institutional theory with resource-based theory to explain how emerging market firms (EMFs) manage their technological knowledge capital by venturing into international markets. The authors further explore the contingency effect of international marketing knowledge and competitive intensity in the home country in influencing technological knowledge capital and internationalization relationship. Design/methodology/approach: The study employs multiple linear regression analysis using a dataset consisting of 326 Bombay Stock Exchange-listed A and B category stocks for a six-year period (2010–2016). Findings: The study finds that with an increase in technological knowledge capital, the internationalization of Indian firms increases. Furthermore, international marketing knowledge and competitive intensity positively moderate this relationship. Research limitations/implications: The study finds that with an increase in technological knowledge capital, the internationalization of Indian firms increases. Furthermore, international marketing knowledge and competitive intensity positively moderate this relationship. Practical implications: The authors’ findings increase international marketing managers' awareness of how internationalization acts as a knowledge management tool for EMFs under the contingency effect of international marketing knowledge and competitive intensity. Originality/value: The study provides novel insights into the technological knowledge capital management strategy by EMFs through internationalization and the role of international marketing knowledge and competitive intensity in increasing firms' ability to even better manage technological knowledge capital.
AB - Purpose: The authors combine institutional theory with resource-based theory to explain how emerging market firms (EMFs) manage their technological knowledge capital by venturing into international markets. The authors further explore the contingency effect of international marketing knowledge and competitive intensity in the home country in influencing technological knowledge capital and internationalization relationship. Design/methodology/approach: The study employs multiple linear regression analysis using a dataset consisting of 326 Bombay Stock Exchange-listed A and B category stocks for a six-year period (2010–2016). Findings: The study finds that with an increase in technological knowledge capital, the internationalization of Indian firms increases. Furthermore, international marketing knowledge and competitive intensity positively moderate this relationship. Research limitations/implications: The study finds that with an increase in technological knowledge capital, the internationalization of Indian firms increases. Furthermore, international marketing knowledge and competitive intensity positively moderate this relationship. Practical implications: The authors’ findings increase international marketing managers' awareness of how internationalization acts as a knowledge management tool for EMFs under the contingency effect of international marketing knowledge and competitive intensity. Originality/value: The study provides novel insights into the technological knowledge capital management strategy by EMFs through internationalization and the role of international marketing knowledge and competitive intensity in increasing firms' ability to even better manage technological knowledge capital.
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U2 - 10.1108/IMR-02-2021-0082
DO - 10.1108/IMR-02-2021-0082
M3 - Article
AN - SCOPUS:85115062287
SN - 0265-1335
VL - 39
SP - 509
EP - 528
JO - International Marketing Review
JF - International Marketing Review
IS - 3
ER -