Abstract
Quantum storytellers understand that there are infinite patterns in large data-sets that might be labeled âïœstoriesâïï according to the terminology of large data analytics. Big Data analysts attempt to find background stories from data. Contrastingly, we as quantum storytellers, claim that data obtained from stories are more valuable to organizations than the stories produced by data. This approach, however, faces a major challenge: veracity of subjective story analysis. Accordingly, we propose 10 metrics for the analysis of stories and mining data from similar open-ended sources in order to develop a frame¬work that creates shared understanding of stories at workplace. The chapter proposes the metrics to launch and apply the analytic tools.
Original language | English (US) |
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Title of host publication | The Emerald Handbook of Quantum Storytelling Consulting |
Publisher | Emerald Group Publishing Ltd. |
Pages | 281-294 |
Number of pages | 14 |
ISBN (Electronic) | 9781786356710 |
ISBN (Print) | 9781786356727 |
State | Published - Dec 10 2018 |
All Science Journal Classification (ASJC) codes
- Economics, Econometrics and Finance(all)
- General Business, Management and Accounting