@inbook{024a8263b57b46e5a50b4b71bd00a7e2,
title = "Tools and methods for measuring implicit consumer cognition",
author = "Ruth Pogacar and Carpenter, {Thomas P.} and Shenk, {Chad E.} and Michal Kouril",
note = "Copyright: Copyright 2019 Elsevier B.V., All rights reserved.",
year = "2019",
month = apr,
day = "15",
doi = "10.4324/9781351137713",
language = "English (US)",
isbn = "9780815352983",
pages = "160--181",
booktitle = "Handbook of Research Methods in Consumer Psychology",
publisher = "Taylor and Francis Inc.",
}