Fingerprint
Dive into the research topics of 'Verifying the hedonic vs. utilitarian consumer attitudes categorization: The case of spas and salons'. Together they form a unique fingerprint.- Sort by
- Weight
- Alphabetically
Verifying the hedonic vs. utilitarian consumer attitudes categorization: The case of spas and salons
Lydia Hanks, Anna S. Mattila
Research output: Contribution to journal › Article › peer-review
8
Scopus
citations