Who blogs what: Understanding behavior, impact and types of bloggers

Kang Zhao; Akhil Kumar; Massimiliano Spaziani; John Yen

Who blogs what: Understanding behavior, impact and types of bloggers

Kang Zhao, Akhil Kumar, Massimiliano Spaziani, John Yen

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution

Abstract

We investigated bloggers' publishing patterns by focusing on the topics that their posts cover. Applying clustering algorithms on the dataset from a blog website of 370,000 posts from 2,275 blogs, we identified two types of bloggers: specialists and generalists. Then we compared their respective contributions to the blogosphere in terms of productivity and buzz-factor. Our analysis suggests that specialists generally have a higher impact than generalists. It also reveals that among specialists, only a small fraction create a large "buzz" or produce a voluminous output.

Original language	English (US)
Title of host publication	Proceedings of 20th Annual Workshop on Information Technologies and Systems
Publisher	Social Science Research Network
State	Published - 2010
Event	20th Annual Workshop on Information Technologies and Systems, WITS 2010 - St. Louis, MO, United States Duration: Dec 11 2010 → Dec 12 2010

Other

Other	20th Annual Workshop on Information Technologies and Systems, WITS 2010
Country/Territory	United States
City	St. Louis, MO
Period	12/11/10 → 12/12/10

All Science Journal Classification (ASJC) codes

Information Systems

Cite this

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title = "Who blogs what: Understanding behavior, impact and types of bloggers",

abstract = "We investigated bloggers' publishing patterns by focusing on the topics that their posts cover. Applying clustering algorithms on the dataset from a blog website of 370,000 posts from 2,275 blogs, we identified two types of bloggers: specialists and generalists. Then we compared their respective contributions to the blogosphere in terms of productivity and buzz-factor. Our analysis suggests that specialists generally have a higher impact than generalists. It also reveals that among specialists, only a small fraction create a large {"}buzz{"} or produce a voluminous output.",

author = "Kang Zhao and Akhil Kumar and Massimiliano Spaziani and John Yen",

year = "2010",

language = "English (US)",

booktitle = "Proceedings of 20th Annual Workshop on Information Technologies and Systems",

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note = "20th Annual Workshop on Information Technologies and Systems, WITS 2010 ; Conference date: 11-12-2010 Through 12-12-2010",

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T2 - 20th Annual Workshop on Information Technologies and Systems, WITS 2010

AU - Zhao, Kang

AU - Kumar, Akhil

AU - Spaziani, Massimiliano

AU - Yen, John

PY - 2010

Y1 - 2010

N2 - We investigated bloggers' publishing patterns by focusing on the topics that their posts cover. Applying clustering algorithms on the dataset from a blog website of 370,000 posts from 2,275 blogs, we identified two types of bloggers: specialists and generalists. Then we compared their respective contributions to the blogosphere in terms of productivity and buzz-factor. Our analysis suggests that specialists generally have a higher impact than generalists. It also reveals that among specialists, only a small fraction create a large "buzz" or produce a voluminous output.

AB - We investigated bloggers' publishing patterns by focusing on the topics that their posts cover. Applying clustering algorithms on the dataset from a blog website of 370,000 posts from 2,275 blogs, we identified two types of bloggers: specialists and generalists. Then we compared their respective contributions to the blogosphere in terms of productivity and buzz-factor. Our analysis suggests that specialists generally have a higher impact than generalists. It also reveals that among specialists, only a small fraction create a large "buzz" or produce a voluminous output.

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M3 - Conference contribution

AN - SCOPUS:84900416876

BT - Proceedings of 20th Annual Workshop on Information Technologies and Systems

PB - Social Science Research Network

Y2 - 11 December 2010 through 12 December 2010

ER -

Who blogs what: Understanding behavior, impact and types of bloggers

Abstract

Other

All Science Journal Classification (ASJC) codes

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