TY - GEN
T1 - Young adults and online political participation
T2 - 12th Annual International Digital Government Research Conference: Digital Government Innovation in Challenging Times, dg.o 2011
AU - Grossklags, Jens
AU - Appel, Lora
AU - Bridges, Frank
PY - 2011
Y1 - 2011
N2 - We investigate the impact of recent government initiatives to increase political participation by young adults via the use of social media technologies and the involvement on social networks. In particular, we conduct an exploratory usability study with different experimental conditions to investigate whether individuals who seek engagement with the government are able to successfully search and locate appropriate touching points, and how that process involves new media technologies. Our investigative study shows how search is impeded by individual and institutional factors, and that social networks are still underappreciated by users when cues are delivered out of their most common usage contexts.
AB - We investigate the impact of recent government initiatives to increase political participation by young adults via the use of social media technologies and the involvement on social networks. In particular, we conduct an exploratory usability study with different experimental conditions to investigate whether individuals who seek engagement with the government are able to successfully search and locate appropriate touching points, and how that process involves new media technologies. Our investigative study shows how search is impeded by individual and institutional factors, and that social networks are still underappreciated by users when cues are delivered out of their most common usage contexts.
UR - http://www.scopus.com/inward/record.url?scp=80054787749&partnerID=8YFLogxK
UR - http://www.scopus.com/inward/citedby.url?scp=80054787749&partnerID=8YFLogxK
U2 - 10.1145/2037556.2037605
DO - 10.1145/2037556.2037605
M3 - Conference contribution
AN - SCOPUS:80054787749
SN - 9781450307628
T3 - ACM International Conference Proceeding Series
SP - 302
EP - 306
BT - dg.o 2011 - Proceedings of the 12th Annual International Digital Government Research Conference
Y2 - 12 June 2011 through 15 June 2011
ER -